Project Title: Black Fertility Awareness Campaign – Marketing & Brand Awareness
The main goal of this project is to create a compelling social media campaign across multiple platforms that educates and empowers Black women on the impact of nutrition on fertility. Learners will gain experience with Flick Tech, participate in our invite-only Meta's "For the Culture" program, and video editing using Capcut, while learning how to present complex, research-backed information in an accessible and engaging way.
HUED Mamas Co App Prototype Development
The main goal for the project is to build a prototype of the HUED Mamas Co App, which is a health and nutrition app specifically designed for Black women. The app aims to provide personalized nutrition coaching, support groups, and advanced tracking functionalities for nutrition and health metrics. The app will have different tiers of membership, including general users, premium members, nutrition coaches, and administrative staff. The prototype should include user management and security features, data privacy and security measures, as well as reporting and analytics for tracking progress and performance for all users.
Business Strategy, Market Research & Strategy
We would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization. HUED Mamas Co. is the sister company of Black Girls Nutrition (BGN). HUED Mamas Co. is the 1st Maternal Health Nutrition company that empowers Women of Color on their fertility journey to motherhood. Our company provides culturally tailored preconception nutritional support for Women of Color on TTC journey to Mamahood, without sacrificing the foods and flavors from their cultural heritage. Ultimately, you will be working on content creation for our company, including video, social media, and other collateral that we can use as go-to marketing tools. If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you.
🙌 Elevating Voices of Women of Color: Video Production and Social Media Content Creation
We are seeking students who can assist us in creating content that strongly aligns with our organization's vision, mission, and sector. We will provide clear guidance to ensure students have a comprehensive understanding of these crucial elements. HUED Mamas Co. is the sister company of Black Girls Nutrition (BGN). HUED Mamas Co. is the 1st Maternal Health Nutrition company that empowers Women of Color on their fertility journey to motherhood. Our company provides culturally tailored preconception nutritional support for Women from the Black Diaspora on TTC journey to Mamahood, without sacrificing the foods and flavors from their cultural heritage. Your primary focus will be on content creation for our company, encompassing various mediums such as video production, social media assets, and marketing collateral, which will serve as invaluable tools to promote our mission and values. If you resonate with our culture and are excited to take on this meaningful challenge, we welcome your involvement and would be delighted to hear from you
➡️ Back-End Developer & Prototype (Mobile App)
We want to explore designing a prototype for a mobile application version of our current digital product. We want students to design a prototype mobile application for our current web-based product. This will involve: Identify key areas of our current product Learn and use various software design tools. We strongly recommend that students learn how to use Figma as it is the latest and greatest available tool. Familiar with coding in SWIFT and/or React Native Willingness to learn, and to ask many, many questions Unending enthusiasm and insatiable drive to make great things Troubleshooting, debugging and winning
Digital Content Creation
We would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization. HUED Mamas Co. is the sister company of Black Girls Nutrition (BGN). HUED Mamas Co. is the 1st Maternal Health Nutrition company that empowers Women of Color on their fertility journey to motherhood. Our company provides culturally tailored preconception nutritional support for Women of Color on TTC journey to Mamahood, without sacrificing the foods and flavors from their cultural heritage. Ultimately, you will be working on content creation for our company, including video, social media, and other collateral that we can use as go-to marketing tools. If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you.
📲 Mobile App UI / UX Design & Prototype
We want to explore designing a prototype for a mobile application version of our current web-based product. We want students to help further our work on a prototype mobile application for our current product. This will involve: Conduct background research on existing web applications for the product. Identify key areas of our current product and how they might translate to a mobile application. Learn and use various software design tools. We currently use Flutterflow and Firebase for the backend database management. Review previous work from student group that worked on database management and the architecture for data collection through the app. Creating a screen-by-screen UX / UI prototype of a native mobile application that can be used on iOS and Android. You will have communication with our current UI/UX Graphic Designer to help further this project.